- +(254) 709 674 200
- info@jasbelgroup.com
Ready to discuss your real estate vision or land needs? Contact the JASBEL Real Estate team for a consultation.
JASBEL Real Estate provides end-to-end investment services, guiding clients to capitalize on Africa’s high-growth property markets. We identify, acquire, and manage premium assets—from commercial buildings to development projects—to build and optimize portfolios that deliver strong, risk-adjusted returns.
Access to Vetted Opportunities: Gain entry to premium, institutional-grade investments often unavailable to individual investors.
Expert Risk Mitigation: Leverage our deep local expertise to navigate regulatory, currency, and market risks inherent in frontier and emerging markets.
Holistic Value Creation: Our integrated approach—combining investment, development, and management—actively works to increase your asset’s income and capital value over the hold period.
We focus on income-generating and development assets in high-growth sectors: prime commercial offices, retail hubs, logistics/industrial warehouses, and select residential developments in major East African cities.
Yes. We structure and manage dedicated investment vehicles and joint ventures, allowing investors to participate in larger, diversified portfolios with professional management. We often co-invest alongside our clients to align interests.
We provide full onsite asset and property management through our network, offering investors a single point of contact. We handle everything from tenant relations and maintenance to financial reporting and distribution, ensuring peace of mind for offshore owners.
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Get in touch to explore partnership opportunities or to learn more about our impact. We look forward to connecting and discussing how we can work together.
The Sales & Marketing Executive – Real Estate supports business growth by executing targeted marketing initiatives that generate qualified leads and directly support sales activities for industrial and commercial mixed-use developments.
The role works closely with the sales team to drive effective project marketing, client engagement, and on-ground sales support.
Bachelor’s degree in Marketing, Business, Real Estate, Communications, or a related field.
1–2 years’ experience in real estate marketing, sales support, or a related role.
Experience marketing industrial, commercial, or mixed-use developments is a strong advantage.
Proven experience in lead generation, campaign execution, and supporting sales teams.
Experience working with both internal sales teams and external marketing agencies.
Strong understanding of real estate marketing and sales cycles.
Hands-on digital marketing and campaign execution skills.
Excellent written and verbal communication abilities.
Strong coordination, organization, and stakeholder management skills.
Commercial awareness with a data-driven approach to decision-making.
Ability to work independently and manage multiple campaigns concurrently.
Proficiency in CRM systems and marketing analytics tools.
In liaison with the sales team, plan, develop, and execute integrated marketing campaigns (digital, on-ground, B2B, and property-led) to drive lead generation and enhance brand visibility for real estate projects.
Generate, qualify, track, and assign leads from all marketing channels.
Ensure timely follow-up and smooth handover of qualified leads to the sales team.
Support the sales team by developing pitch decks, brochures, proposals, site presentation materials, and other sales collateral aligned with client needs and project positioning.
Create and coordinate marketing content including project descriptions, email campaigns, social media content, advertisements, case studies, and promotional materials targeting real estate buyers, tenants, and investors.
Act as the day-to-day liaison with external marketing agencies, ensuring clear briefs, timely delivery of outputs, alignment with project objectives, and adherence to approved budgets.
Support and participate in site-based marketing initiatives such as project launches, site visits, open days, exhibitions, investor forums, stakeholder engagements, and client presentations.
Conduct market research and intelligence on industrial and commercial real estate trends, competitor developments, pricing benchmarks, and buyer or tenant preferences.
Maintain accurate and up-to-date records of leads, campaigns, and client interactions within the CRM system.
Prepare regular marketing and sales support reports and insights for management review.
Ensure all marketing and sales materials consistently reflect the company’s brand guidelines, project positioning, and value propositions, particularly for industrial and mixed-use developments.
Track campaign budgets, measure return on investment (ROI), analyze performance metrics, and optimize marketing initiatives based on conversion rates and sales outcomes.
The Project Assistant – Sales & Site Coordination provides hands-on support at the project site, bridging the gap between construction activities and commercial sales objectives.
The role supports on-site sales activities, client engagement, and stakeholder coordination while proactively identifying site-related issues that may impact project timelines, delivery, or commercial outcomes for industrial developments.
Diploma or Bachelor’s degree in Real Estate, Construction Management, Architecture, Quantity Surveying, Engineering, or a related field.
1–2 years’ experience in real estate development, construction projects, or industrial/commercial property environments.
Direct exposure to industrial parks, warehouses, or logistics facilities is a strong advantage.
Practical understanding of construction processes, site coordination, and real estate sales cycles.
Strong on-site coordination and communication skills.
Ability to engage confidently with clients, consultants, contractors, and internal teams.
Commercial awareness with a sales-support mindset.
Ability to identify site risks and translate technical issues into actionable insights.
Highly organized, proactive, and detail-oriented.
Comfortable working in a fast-paced, live construction environment.
Support sales activities at the project site, including site tours, unit showings, responding to client enquiries, and assisting with follow-ups for industrial units.
Ensure prospective buyers and tenants receive accurate and up-to-date site and project information.
Act as the primary on-site contact for prospective and existing clients during site visits, inspections, and meetings.
Ensure professional engagement, timely responses, and smooth coordination throughout the client interaction process.
Coordinate between the developer, project manager, main contractor, consultants, and sales and marketing teams to ensure alignment on site access, schedules, and communications.
Facilitate effective information flow between technical and commercial teams.
Monitor day-to-day site activities and construction progress.
Identify and flag potential delays, access constraints, or construction issues that may affect sales commitments or handover timelines.
Identify site-related risks and opportunities, including design considerations, access routes, utilities, logistics flow, and compliance matters.
Provide practical feedback and recommendations to the developer and project team to support informed decision-making.
Assist in preparing, updating, and sharing sales-related documentation such as layouts, specifications, progress updates, pricing inputs, and technical clarifications.
Support the sales team by translating technical site information into clear, client-friendly insights.
Capture client feedback during site interactions and relay insights to the sales and development teams.
Support refinement of product positioning, pricing, and sales strategies based on market feedback.
Support coordination of site access, inspections, and approvals for clients, consultants, and other stakeholders.
Ensure all parties are aligned on timelines, site rules, and access requirements.
Maintain accurate records of site visits, client engagements, issues raised, and actions taken.
Prepare regular site and sales support updates and reports for management review.
Ensure all site interactions comply with health and safety standards, site protocols, and regulatory requirements.
Maintain a professional and positive brand presence for the developer at all times.
Role Budget: 30k PM Max
The Business Development and Operations Manager is responsible for driving company growth while ensuring efficient, compliant, and high-performing business operations.
The role combines strategic business development, market expansion, contract acquisition, and partnership management with oversight of internal operations, financial management, compliance, and continuous improvement.
The position works closely with the CEO and executive team to align growth initiatives with operational execution and long-term strategic objectives.
Master’s degree in any business-related course.
Minimum of 8–10 years overall experience in business management, operations, and/or business development, with at least 5 years in a senior leadership or management role.
Minimum of 8 years’ relevant experience in business development, including bid preparation and proposal writing (mandatory).
At least 2 years’ experience in the renewable energy sector is an added advantage.
Strong background in operations management, forecasting models, budgeting, and financial data interpretation.
Experience working within a group of companies is an added advantage.
Proven experience with ERP systems, databases, project management software, and business process optimization.
Strong negotiation, stakeholder management, communication, and leadership skills.
High-level proficiency in computer applications and business analytics.
Develop and execute integrated business development and operational strategies in collaboration with the CEO and management team.
Identify opportunities for business diversification, expansion, and investment.
Set departmental goals aligned with corporate objectives and monitor performance.
Drive innovation, best practices, and continuous improvement across the organization.
Identify, develop, and secure new business opportunities across public and private sectors.
Build and manage strategic partnerships with government institutions, private sector entities, academia, and financiers for EPC and C&I projects.
Conduct market research, feasibility studies, and business planning to support growth initiatives.
Represent the company at industry events to enhance visibility and strengthen networks.
Lead the preparation and submission of bids, proposals, RFPs, and tenders, ensuring quality, compliance, and timeliness.
Conduct cost analysis, competitor pricing reviews, and bid optimization.
Develop marketing campaigns, lobbying efforts, and public relations strategies to support project acquisition.
Negotiate contracts in collaboration with legal and technical teams to secure favorable terms.
Oversee contract handover to Project Execution teams and ensure smooth transition and post-contract support.
Oversee day-to-day business operations to ensure efficiency, productivity, and quality.
Develop, implement, and enforce operational policies, procedures, and standards.
Streamline workflows and optimize supply chain processes, including inventory, sourcing, production, and sales.
Ensure alignment between operational execution and strategic objectives.
Collaborate with the Head of Finance to ensure the ERP system supports operational workflows, business reporting, and decision-making across departments.
Establish performance monitoring systems to track operational and project activities, outputs, and impact.
Develop and monitor KPIs to evaluate efficiency, effectiveness, and growth performance.
Conduct data-driven analysis to identify operational improvements and cost-saving opportunities.
Prepare and present PME and performance reports to management, clients, and stakeholders.
Oversee budgeting, financial planning, forecasting, and cost optimization.
Monitor expenditures, profitability, and resource allocation.
Support fundraising and financing efforts by maintaining relationships with project financiers and investors.
Manage financial risks and ensure compliance with applicable regulations.
Lead, mentor, and motivate business development and operations teams.
Foster a culture of accountability, innovation, collaboration, and continuous improvement.
Ensure compliance with local and international laws, regulations, and contractual obligations.
Oversee risk management, quality assurance, and health and safety standards.
Identify and mitigate operational, financial, and contractual risks.
Manage relationships with clients, vendors, partners, regulators, and other key stakeholders.
Ensure high levels of customer satisfaction, retention, and service quality.
Lead conflict resolution and mediation efforts when required.
Regularly report on business development, operational performance, and financial results.
Track key business metrics to assess the effectiveness of strategies and initiatives.
Drive organizational change and transformation initiatives as needed.
Reports directly to: CEO
